Jingshang Invites You to 2026 Whiteshow in Milan

Exhibition Overview: White Show in Milan 2026 — A Key Platform for the Global Fashion Industry

Every fashion enthusiast knows that Milan is one of the world’s fashion capitals, attracting designers, brands, buyers, and media from all over the globe each year. The White Show in Milan, as an internationally renowned contemporary fashion fair, is an excellent platform for showcasing original designs, ready-to-wear brands, and industry innovations. In 2026, White Show will be held from February 26 to March 1, bringing new trends and business opportunities to the global fashion industry.

1. Exhibition Time and Location

• Dates: February 26 (Thursday) to February 28 (Saturday), and March 1 (Sunday), 2026
• Opening Hours:
  • February 26–28: 9:30 AM – 6:30 PM
  • March 1: 9:30 AM – 6:00 PM
• Location: io Più, Via Tortona 27, 20144 Milano, Italy, located in the vibrant Tortona Fashion District, home to numerous design studios, art projects, and trendsetting brands.

2. Exhibition Features and International Influence

• Global Buyer Hub: White Show attracts procurement representatives from Europe, Asia, the Americas, including department stores, boutique chains, and e-commerce platforms, offering international business opportunities for exhibitors.
• Fashion Trend Indicator: The exhibition presents original designs, seasonal ready-to-wear collections, and fabric innovations, helping industry professionals capture next-season trends.
• Sustainability and Innovation: With growing emphasis on environmental protection and sustainability in fashion, White Show highlights brands’ eco-friendly practices and innovative capabilities, bringing sustainable development ideas to the global fashion industry.
• Cultural Advantage of Tortona District: The exhibition is located in Milan’s most creative fashion area, gathering independent designers, trendy brands, and artistic projects, creating a strong atmosphere of innovation and commerce.

3. Core Exhibits

White Show, as a key platform in the fashion industry, features original premium cashmere yarns, ready-to-wear collections, and innovative custom products. Jingshang will focus on showcasing the following:

• Original Cashmere Yarns: Selected from top-quality Inner Mongolia cashmere, fine fiber, extremely soft, and suitable for high-end garment and accessory production.
• Cashmere Knitwear: Including cashmere sweaters, coats, scarves, and accessories, combining multiple designs and colors with advanced knitting techniques, offering soft hand-feel, smooth weaving, and excellent durability.
• Custom and Innovative Series: Providing OEM/ODM customization, developing new colors, adjusting yarn counts and blending ratios, and applying sustainable materials and eco-friendly dyeing technologies.

Jingshang Exhibition Highlights: A Showcase of Premium Cashmere Yarns and Knitwear

As China leading cashmere manufacturer, Jingshang will focus on presenting its premium cashmere yarns, knitwear, and innovative custom series at the 2026 White Show in Milan.

Jingshang Booth No.: STAND n’122

🔹 Core Exhibits

• Premium Cashmere Yarn Series: Selected from top-quality Inner Mongolia cashmere, with fine fiber and excellent softness.
  Yarns are processed with precise dyeing technology, ensuring color fastness and soft hand-feel, suitable for high-end garment and accessory production.Offering 100% pure cashmere yarn and various blended cashmere yarns, meeting diverse customer needs as a leading cashmere yarn manufacturer.
• Cashmere Knitwear Series: Including cashmere sweaters, coats, scarves, and accessories.
  Adopting advanced knitting techniques and fine spinning technology, ensuring garments are soft, smooth, and durable.Showcasing multiple design and color options, combining fashion creativity with classic quality.
• Custom and Innovative Series: Supporting OEM/ODM customization: develop new colors, adjust yarn counts and blending ratios, meeting brand personalization needs.Eco-friendly and sustainable material series, combining low-energy production with environmentally friendly dyeing technology.

🏭 Manufacturing Advantages

• 33 years of experience in cashmere manufacturing, accumulating rich technical and process expertise.
• Modern factory: over 10,000 square meters, equipped with 80 precision machines.
• Professional team: over 100 skilled employees covering the entire process from raw material procurement, dyeing, spinning, knitting to finished products.
• Strict quality management: each batch of yarn and garment undergoes fiber fineness tests, color difference tests, wear and tensile tests, ensuring product stability.
• Fast customization capability: supporting blueprint verification, sample development, and bulk production, quickly responding to international customer requirements.

🌍 Applications

• High-end fashion brand garment production
• International buyers and retail procurement
• Luxury accessories and boutique knitwear series
• OEM/ODM customized brand projects with top cashmere knitwear manufacturers

Jingshang Advantages: Comprehensive Strength, Technology, and Service

In the highly competitive global high-end cashmere market, Jingshang always adheres to the development philosophy of “quality earns trust, service wins the market.” The following points are key advantages that sustain cooperation with global customers:

Rich Industry Experience

• Focused on cashmere yarn and knitwear production for 33 years, providing stable, high-quality products for global high-end brands.
• Years of accumulated experience have created a complete professional process in raw material procurement, dyeing, spinning, knitting, and garment manufacturing, ensuring product quality and market competitiveness.

Strict Quality Control System

• Each batch of cashmere yarn and garment undergoes fiber fineness tests, color difference tests, tensile and wear tests, ensuring soft hand-feel, long-lasting colors, and high durability.
• Products are fully traceable, giving customers confidence in the source and quality of each item.

Ample Production Capacity and Flexible Delivery

• Modern factory spans over 10,000 square meters, equipped with 80 precision machines, and 100 skilled employees.
• Conventional yarns and garments are well-stocked, and special custom orders can be quickly fulfilled, with stable delivery times.

Flexible Customization and Professional Service

• Providing full OEM/ODM customization, developing new colors, adjusting yarn counts or blending ratios, and offering garment design and production solutions.
• Experienced service team assists customers from sample development to bulk production, quickly responding to international customer needs, ensuring each batch meets high-end market standards.

Sustainable Development and Green Production

• Actively adopting eco-friendly dyeing and low-energy production processes, promoting sustainable practices in high-end cashmere products.
• Consistently high-quality and green manufacturing philosophy make Jingshang a strategic long-term partner for globally renowned brands.

A Warm Invitation to Customers Around the World

Dear partners and industry friends:

Jingshang sincerely invites you to attend the 2026 White Show in Milan to experience our premium cashmere yarns, knitwear, and innovative custom series in person. Whether you are an international fashion brand, boutique retailer, buyer, or a designer/procurement expert focused on high-end cashmere, we look forward to face-to-face communication and cooperation.

We believe that at the 2026 White Show in Milan, meeting with Jingshang will open a new chapter of mutual benefit and shared development!

Jingshang is looking forward to seeing you at the White Show!